
LaRosa Beatty is a designer specializing in brand identity, drawings, illustrations, and logo design. She founded Tastes Like Branding, a women and minority-owned creative agency, in 2018. Born and raised in Lansing, Michigan, LaRosa discovered her love for art at a very early age.
As 3rd place winner of the 2026 Saginaw Soup Pitch Competition, LaRosa had the privilege of participating in this year’s cohort, where she met and connected with other entrepreneurs starting businesses for the first time. It not only helped increase her visibility within her own community–it equipped her with an increased knowlege of her field and a clearer vision of what it takes to run a successful business. She contintues working on her craft and focuses on her passion for drawing daily.
Family has always been central to LaRosa’s upbringing, and she enjoys spending time with them as much as possible. Of all of her accomplishments, she is most proud of being a mother to her son, James, and daughter, Rejoice.